From Retail Leadership to Podcast Strategy: Why I Do This Differently

I bring something different to podcast production: a background in sales, consumer behavior, and what actually makes people pay attention. I help you find the angle that makes your show stand out.

What We'll Do Together:

Carrie sitting at a white desk, smiling, with headphones, a laptop, a notebook, and a phone on the desk.

Together, we'll:

  • Launch your podcast with a clear strategy from the start so you're not just creating content, you're building authority and opening doors.

  • Help you discover the unique perspective that makes your show memorable and keeps people coming back.

  • Handle the production so you can focus on the conversation with no tech stress, no guesswork, just you showing up and doing what you do best.

  • Make your marketing easier by turning your podcast into the foundation that fuels everything else, or the one thing that replaces your exhausting content treadmill entirely.

Hi, I’m Carrie…

Carrie wearing sunglasses, a black jacket, a plaid scarf, and a patterned shirt, leaning on a stone railing at a park with a waterfall and autumn trees in the background.

…podcast producer, strategist, and your go-to partner for making podcasting easier (and actually effective).

Before I started helping clients grow their podcasts, I spent 10 years leading and managing multimillion-dollar retail stores.

That experience taught me how to motivate people, navigate complexity, and most importantly, understand how consumers think and make decisions. It’s where I first fell in love with the psychology of what gets someone to stop, listen, and take action.

That skill set followed me into my next chapter as an Online Business Manager, where I worked closely with service-based business owners. I helped them streamline systems, delegate with confidence, and stay focused on the big picture. And many of them had podcasts or wanted one but were stuck.

They weren’t seeing traction. The content felt disjointed. It wasn’t supporting their bigger goals.

That’s when I stepped in to help and saw firsthand how much opportunity was being left on the table. After working with clients to reposition their shows, create a smarter content strategy, and streamline the production process, things started to shift.

Their podcasts became easier to manage and more aligned with the clients they actually wanted to attract. That’s when I knew podcast production was where I could make the biggest impact.

Now I work with experienced professionals, doctors, agency owners, financial experts, wedding industry leaders, and leaders in the trades who are ready to use their voice to grow their business.

When we work together, I’m more than your producer. I’m your strategic partner, someone who knows how to turn your ideas into episodes that connect with the right people and support the work you’re already doing. Let’s make podcasting the easiest and most effective part of your business.

Ready To Craft Your Podcast?

Let's Chat!